Privacy Policy

Pursuant to art. 13 of Italian Legislative Decree no. 196 of June 30, 2003, this policy describes the ways in which processes the personal data of users that it receives through its website and by other means.


The data controller for the personal data is La Pria Società Agricola, whose registered office is in Via Roma 43 Alonte (VI), VAT number IT03604250245.


will process the personal data of users collected while the website is browsed and used, as well as when the contact form is filled out, through electronic and automated tools.


Personal data may be processed for the following purposes:

  1. a) fulfilling the obligations that are strictly connected to and essential for using of the website, signing up for and accessing restricted areas of said website, sending purchase orders and managing of contractual relationships;
    b) responding to specific requests;
    c) fulfilling legal obligations;
    d) calculating statistics and measuring the customer satisfaction level, as well as sending promotional communications and newsletters (by mail and telephone, e-mail and text messaging, including via automated tools) to contacts provided upon filling out the contact form;
    e) processing information related to how the website is used (such as the frequency and mode of access, habits, interests, statistics, purchase orders, etc.) through the use of cookies;


In relation to the purposes described in points a), b) and c) above, the provision of your personal data to is mandatory, and its processing does not require your consent. Refusal to provide such data may prevent from executing contractual relationships and fulfilling purchase orders. The provision of data related to the fields marked as non-mandatory in the registration form is optional.
The provision of data for the purposes described in points d) and e) is optional, and refusal will bear no consequence.
Users are free to cancel their subscription to the newsletter service at any time, by clicking on the “unsubscribe” link found in each promotional email.


Personal data is processed by automated tools, strictly in compliance with its stated purposes, for the shortest time needed to achieve the purposes for which they were collected, or to comply with any legal requirements. Specific security measures are in place to prevent data loss, unlawful or incorrect use and unauthorized access. All collected information is stored in a secure environment.


Personal data shall not be disseminated and may be shared within Italy or other EU countries, in the context of the purposes described above, to third parties who act for or on behalf of or in the name of, such as the persons in charge of delivering products, banking institutions, our legal and tax advisors, outsourcers, etc.
For the aforementioned purposes, such data may become known to the staff in charge of running or its data processors.
The data processor for is its Marketing Director. An updated list of data processors is available at the company’s headquarters.


We inform you that the Privacy Code allows you to exercise specific rights. In particular, at any time, you can obtain: the confirmation of the existence of personal data concerning you, even if it is not yet recorded, and a copy thereof;
the indication of the origin of said personal data, the purposes and methods of processing, and the logic applied in case the processing takes place through electronic tools;
the indication of the identity of the data controller and data processors, as well as the subjects or categories of subjects with whom the personal data may be shared, or who may become aware of it;
that data be updated, rectified, integrated, as well as erased, transformed into anonymous form, or that unlawful processing be blocked, including for data whose conservation is not necessary in relation to the purposes for which the data were originally collected or subsequently processed;
the certification that the operations described in point d) have been brought to knowledge, also as regards their content, of those with whom the data was shared or disseminated, except in the case in which this proves to be impossible or requires means that are manifestly disproportionate compared to the rights being protected. The concerned party, pursuant to art. 7 of the Privacy Code, also has the right to object, for legitimate reasons, to the processing of personal data, even if it is relevant to the purposes for which it was originally collected, as well as the processing of personal data for the purposes of sending promotional communications or for other purposes for which prior consent had been granted.
All such rights may be exercised by contacting La Pria Società Agricola, whose Registered office is at Via Roma 43 Alonte (VI), VAT number IT03604250245, e-mail: